Thursday, September 2nd, 2010
LAS VEGAS, Sept. 2 /PRNewswire-USNewswire/ -- Got muscle? America's muscle charity, the Muscular Dystrophy Association, is transforming the Jerry Lewis MDA Telethon this weekend by integrating a simple yet highly memorable gesture throughout the 21-1/2-hour show. The gesture is so powerful that MDA, with help from its advertising agency E.B. Lane, already has packaged it into an extraordinary ...
Tags: Advertising Agency, Charity, Gesture, Jerry Lewis, Las Vegas, Mda Telethon, Muscular Dystrophy Association, Prnewswire, Usnewswire
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Thursday, April 1st, 2010
bMuscle/b Milk® is furthering its Drink. Evolve. effort with advertising agency of record Pereira O'Dell. The premier protein-enhanced beverage is looking to attract market share by communicating to a younger demographic during the month of March.
Tags: Advertising Agency, Dell, Market Share, Milk, Month Of March, Online Videos, Popularity, Protein, Television Debut, Television Online
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